The AI content engine for agencies.
Installed in a 90-day build, then run for you.
Everything I build ships the same way: fixed scope, fixed price agreed before we start, systems live by day 30. No retainer. You buy a finished thing, then decide if you want the next one.
You work with the person who builds it. No account manager, no handoff, no junior doing the actual work. I take 2-3 builds per month.
Where the engine fits, and what comes after.
Every agency runs on five systems. You start with Demand, where the content engine lives, and the engine starts feeding the rest. I build the AI version of each, one at a time, and you own every one.
01Demand / Content
The Content EngineCreates attention and inbound. This is where the engine lives, and where you start.
02Pipeline
Lead magnets · outreachCaptures, qualifies and routes every lead.
03Conversion
Call IntelligenceWins the deals you are already in.
04Delivery
Scoped to youRuns the repeatable work behind the service.
05Command
Dashboards · alertsWatches all of it and shows you what is happening.
Each one feeds the next. The content engine fills Demand, a full pipeline sharpens conversion, and Command finally lets you see the next bottleneck. The roadmap you get after your first build is exactly that: the next system worth installing.
The content engine is the one I lead with, because every agency needs it. The rest get shaped to your business on the call. Most agencies run beautifully on two or three, not five.
What I build
One build leads: the content engine. The fit call decides how it gets scoped to your agency and what it costs, in one conversation.
The Content Engine
An engine trained on your voice that writes your posts, builds your lead magnets, ships daily, all QA'd so nothing reads like AI.
What we build next, once the engine is running
These come up after the engine is live and earning attention. Not co-equal day-one offers, just the systems most agencies reach for next.
Call Intelligence
Every sales and client call scored, deal risks flagged, churn signals caught before they become churn. Scoped to your call stack on the fit call.
Something else
AI is wide, and most businesses need something that is not on a menu. On the fit call we break your idea into systems and you leave with a scope and a number. If it is genuinely experimental, it gets a one-week prototype first so neither of us bets a full build on a guess.
How a build works
Same five steps every time, whether it is a named system or something only your business needs.
01Fit call
30 min · freeWe figure out what to build first. If you arrive knowing, we scope it. If you arrive with "we need to do something with AI," we find the bottleneck worth starting with. Either way you leave with a scope and a number, not a tier to decode.
02Scope locked
same weekYou get a one-page proposal: the systems we are building, listed. That list is the contract. The price is fixed and in writing before anything starts, and it only moves if the list moves.
03Build starts day 1
weeks 1-2No diagnostic phase, no waiting. Your first system is in progress before the first check-in. Slack access throughout.
04Systems live, plus your roadmap
by day 30The promised systems are live and your team owns them. You also get something you did not pay for: a roadmap of what I found while building. Working inside your operation is the diagnosis, and the roadmap is yours regardless of what you do next.
05Next build, or not
your callMost clients pick the top of the roadmap and run the next build. Some stop and put everything on the Care Plan. Both are fine. There is nothing to cancel because there is nothing recurring.
The roadmap is honest.
Every first build produces a roadmap of the highest-leverage systems I found while working inside your business: which of the five to install next, costed and sequenced. It is yours regardless of what you do next.
If there is nothing worth building next, the roadmap says so. You move to the Care Plan or just walk with working systems. I would rather lose the next build than sell you one you don't need.
You own everything
Every build is production-hardened and handed over: monitoring, error handling, quality checks, documentation. Not a black box you rent.
- The code, the workflows, the integrations: all transferred to you
- No platform fees, no vendor lock-in, no hostage data
- In-browser editing so your team changes copy without me
- Every system documented and handed over, not rented back to you
How we pace
We pace to your absorption. With AI in service businesses, the real constraint is usually your team's headspace to take on new systems, so each build ships only what you can actually integrate, leaving runway for the previous wave to land.
The partnership
Clients who stack builds end up with something that looks a lot like a fractional AI partner: someone who knows their business, ships every month, and answers in Slack. The difference is how you got there. Not by signing a retainer up front, but one finished project at a time, each one earning the next.
Step away whenever the roadmap runs dry. Come back when it doesn't.
vs the alternatives
A full-time senior AI hire runs $200k-$400k/yr fully loaded, if you can find one. Your first systems go live for less than one month of that hire's loaded cost, in less time than their recruiting process.
A cheap freelance build costs less up front. What it usually doesn't include: quality checks, monitoring, error recovery, voice calibration, documentation, or anyone answering when it breaks. You find out which kind you bought in month two.
No recruiting risk. No ramp. No benefits. No severance. No commitment past the build you're in.
The optional Care Plan at $1k/mo keeps everything alive: monitoring, fixes, prompt updates, and upgrades when new models ship. No new builds, cancel whenever. Every system I ship is eligible.
What's not in scope
Clear boundaries protect both of us.
- -Bespoke products outside the AI-systems scope (brand design, paid ads management, hiring)
- -On-site presence. This is remote-first, async-first
- -24/7 on-call response. Real emergencies handled same-day, but I sleep
- -Open-ended scope. Each build ships exactly what is on its list. New ideas go on the next list, which is a feature, not a limitation
Common questions
Is this a retainer?
No. A build is a project: fixed scope, fixed price, an end date. The only recurring thing I sell is the Care Plan, and that is maintenance, not access.
What does a build cost?
Depends on how many systems are in it. You will have your exact number by the end of the fit call, fixed and in writing before we start. Larger builds can be paid over 90 days while the work ships in the first 30.
What if I want something custom?
That is most engagements. We break what you want into systems on the call and the price follows the scope. If something is genuinely experimental, it gets a one-week prototype first.
How do I know it worked?
Systems that generate demand ship with their own scoreboard: leads captured, posts published, calls scored, replies booked. Systems that remove work get measured in hours back. Either way you are looking at numbers, not vibes.
What happens after the first build?
You will have working systems and a roadmap. Most clients run another build on the roadmap's top items. Some move straight to the Care Plan. Nothing auto-renews, so doing nothing is also a clean outcome.
What if the timeline slips?
The scope list is the promise and 30 days is the plan. If anything threatens the date you hear it from me early, with options, not at the deadline. You are never paying for time, only for things that exist.
When does the Care Plan start?
Whenever you stop building. It picks up every system I have shipped for you, whether that is after one build or five, and you can drop it whenever.
Start with the fit call
30 minutes, free. We figure out what to build first and what it costs. If the answer is "nothing yet," I'll tell you that too.
Book the fit call